Wyre
Wyre brings together a distinctive stretch of coastline, maritime heritage and market towns, each with its own focus. In Fleetwood, the docklands and fishing history are still part of daily life, with the promenade, Marine Hall and Affinity Lancashire adding to its appeal. Just along the coast, Cleveleys is known for its wide seafront and well-known Mythic Coast sculptures. Inland, Poulton-le-Fylde centres around its historic market square, while nearby Garstang, often described as the world’s first Fairtrade town, offers a traditional high street, regular markets and access to the Lancaster Canal.
Outdoor space plays a big role here, with the Wyre Estuary Country Park offering marked trails, birdwatching spots and riverside views, and a network of paths linking coast and countryside. The coastal route between Rossall and Cleveleys is popular for walking and cycling right by the sea, while inland areas around Garstang provide quieter stretches along the canal towpath. Across the area, a mix of traditional cafés, fish and chip shops and local events adds to the experience, giving each part of Wyre its own reason to stop and spend time.
Find out more Discover Wyre
Explore the area further

Be Inspired
Fleetwood comes alive this August with three days of food, music and family fun
Fleetwood is gearing up for its first Food, Fish and Music Festival which arrives in town from 14–16 August 2026
There is so much fun and excitement around the county this August! Check out just some of the great events happening this weekend and gather your inspiration for some great days out
Wyre Businesses
Owd Nell's at The Thatched Hamlet
A new chapter begins at Owd Nell's at The Thatched Hamlet, a much-loved Lancashire landmark set in the heart of the countryside near Preston.
Read MoreAffinity Outlet Lancashire
With new stock arriving daily, your trip to Affinity Lancashire will always be worthwhile. It's no wonder that it's one of the area's most loved destinations and Lancashire's number one for outlet shopping.
Read MoreOwd Nell's at The Thatched Hamlet
A new chapter begins at Owd Nell's at The Thatched Hamlet, a much-loved Lancashire landmark set in the heart of the countryside near Preston.
Read MoreHickory's Smokehouse Thornton
Situated right in the heart of Thornton, Hickory's Smokehouse is a family-friendly restaurant and bar, offering a truly authentic experience of everything Deep South.
Read MoreThe Royal Oak Hotel
A 17th Century coaching Inn in the heart of the first fair trade market town of Garstang.
Read MoreBarton Grange Garden Centre
Throughout all the departments, the outdoor plant area, restaurants, even the toilets, the garden centre oozes style and originality.
Read MoreWyre Events
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The Lancashire Game and Country Festival
Dates: 12th Sept 2026 - 13th Sept 2026
Lancashire's biggest and best countryside event
Read MoreMeet the Mythical Hatchlings
Date: 22nd Aug 2026
Join us on Saturday 22nd August to Meet the Mythical Hatchlings who are descending into the centre!
Read MoreThe Mythical Maze Quest
Dates: 17th Aug 2026 - 23rd Aug 2026
Join us between Monday 17th and Sunday 23rd August to take part in the Mythical Maze Quest.
Read MoreMini Olympics at Lakeside Kitchen
Date: 26th Aug 2026
Join summer fun with games, sports, teamwork, and Olympic-inspired challenges.
Read MoreSound Bath Music To Calm The Soul at Barton Grange Garden Centre
Date: 27th Aug 2026
A healing, relaxing sound bath experience.
Read MoreThe Dinosaur Maze Quest
Dates: 24th Aug 2026 - 27th Aug 2026
Join us between Monday 24th and Thursday 27th August to take part in the Dinosaur Maze Quest.
Read MoreWyre Itineraries
Lancashire Set-Jetting: Blackpool, Preston and the surrounding areas
DurationThree days
Whether it is feature films, comedy shows, sci-fi or drama, Lancashire's wonderfully varied coastline, cities, towns and countryside, make it a wonderful place to capture people's imaginations.
Read MoreLancashire Set-Jetting: East Lancashire, the Ribble Valley and the surrounding areas
DurationThree days
Iconic mills, rolling hills and a national landscape that rivals the beauty of the Lake District means that East Lancashire and the Ribble Valley are often used to showcase the quintessential British countryside on our tv and cinema screens.
Read MoreWyre Routes & Trails
Trough of Bowland Cycling Route
Duration4 hours
Distance34 miles
A 34 mile loop taking you through the beautiful Trough of Bowland and Forest of Bowland National Landscape starting in Garstang
Read MoreThe Wyre Way - Overview
The Wyre Way is part of the UK national network of long distance walking routes. The route follows the course of the river Wyre from its estuary outlet into Morecambe Bay to the fells above Abbeystead where the river has its source.
Read MoreWyre Way Part 1 – Fleetwood Peninsula Loop
Duration6-8 hours 30 mins
Distance16.2 miles
The Wyre Way is part of the UK national network of long distance walking routes. The route follows the course of the river Wyre from its estuary outlet into Morecambe Bay to the fells above Abbeystead where the river has its source.
Read MoreWyre Way Part 2 – Shard Bridge to Garstang
Duration5 - 6 hours
Distance11.8 miles
The Wyre Way is part of the UK national network of long distance walking routes. The route follows the course of the river Wyre from its estuary outlet into Morecambe Bay to the fells above Abbeystead where the river has its source.
Read More