Craft, community and a Northern Success Story: Laura Johnson's Markets return to Whalley

Whalley welcomes back one of the reigon's most recognisable artisan markets.

For many across Lancashire, Crafty Vintage has become a fixture of the events calendar. But behind the busy stalls, street food queues and soundtrack of live music is a story rooted in something far simpler: giving independent makers a place to start.

More than 15 years ago, Laura Johnson and her team began hosting small scale markets with a clear focus on handmade goods, local talent and a sense of community. At the time, the concept of an “artisan market” was far from mainstream. What they created helped shape what has since become a defining part of the North West’s cultural offer.

Since then, Crafty Vintage has grown into a major force in the region’s events scene, staging large scale gatherings at venues including Hoghton Tower and Holmes Mill. Their events regularly attract thousands, blending independent retail with food, drink, music and family friendly entertainment.

Yet despite that growth, the core idea has remained unchanged.

Many of today’s successful small businesses first tested their ideas on a Crafty Vintage stall. Makers who once packed a single table now run established brands, online shops and even physical premises. In that sense, these markets have become more than a place to shop. They are part of a wider ecosystem supporting start ups and local enterprise at a grassroots level.

There is also a cultural impact that continues to resonate. In towns like Whalley, events such as this bring together residents, visitors and creatives in a way that feels both accessible and authentic. It is a different kind of high street experience, one built around people rather than purely transactions.

Sunday’s market saw a curated line up of makers and creators, street food traders offering everything from sweet treats to global flavours, and live music providing the backdrop throughout the day.

For families, it offers an easy day out. For shoppers, a chance to support independent businesses directly. And for those considering starting something of their own, it provides a glimpse of what is possible.

As town centres continue to evolve, events like this highlight the growing role of independent culture in shaping their future.

And for Laura Johnson and Crafty Vintage, it is a reminder that what started as a small idea has grown into something much bigger, not just a market, but a movement built on craft, creativity and community.

The Whalley Artisan Market next takes place on 31st May, with visitors encouraged to arrive early and make a day of it.